The science of writing strong email subject lines
The subject line is crucial to the performance of your emails. Are you writing them strong enough? Check out this blog post to learn more!
marketing
How to make your writing less wordy
Learn how to make your writing more concise and direct! We’ll even take a look at one of my very old blog posts and tear it apart…
What Trader Joe’s can teach us about great copywriting
Even as a content writer, it’s important to have a background in copywriting. I’ve been hired as a copywriter and was asked to write content and I’ve been hired as a general marketing writer and have had to write copy and content, so it never hurts to be familiar with both in case the need arises for you to write one or the other!
Short fiction is also for content writers
Turning to a creative outlet for escapism…join me!
What we can learn from Olympic athletes as writers
As the Olympics have come to a close this year, it always makes me think about each athlete’s story and how it actually relates to us as writers. Their success isn’t always a straight line and what it takes to become an Olympic athlete can also compare to what it takes to become a professional writer.
Writing engaging online content & why nobody cared 13 years ago
Some super cringe status updates reminded me what NOT to do. Learn how to create engaging content by doing the opposite of my past self on Facebook!
How do you write a press release?
As a content writer, you may be asked to write a press release unless you have a specific public relations writer. In case the opportunity arises, I want you to be prepared! So let’s talk about press releases.
How to rock your cover letters
You can enjoy writing your cover letter AND make it wow your potential employer. I’ll prove it! Read more to find out.
How to level up the connection with your audience
Stories within marketing are everywhere and serve an important purpose. Look at the hot sauce bottle on your dinner table—I bet there’s a little story on the label. Look at your menu the next time you go to a restaurant or your favorite local boutique’s website. We are surrounded by stories. But why? Before we…
Don’t miss out on this opportunity to improve your content writing
In order to master the art of captivating your audience, you not only have to read a lot, but you also have to write. A lot. There’s no avoiding it. Let’s talk about how you can practice writing every day by using good ol’ writing prompts. Read more!